{"id":8732,"date":"2011-02-19T20:05:14","date_gmt":"2011-02-20T01:05:14","guid":{"rendered":"http:\/\/cfif.org\/v\/freedom_line_blog\/?p=8732"},"modified":"2011-02-19T20:05:14","modified_gmt":"2011-02-20T01:05:14","slug":"rahm-emanuel-takes-google-analytics-to-municipal-campaigning","status":"publish","type":"post","link":"https:\/\/cfif.org\/v\/freedom_line_blog\/8732\/rahm-emanuel-takes-google-analytics-to-municipal-campaigning\/","title":{"rendered":"Rahm Emanuel Takes Google Analytics to Municipal Campaigning"},"content":{"rendered":"<p>In a good overview of Rahm Emanuel\u2019s Chicago mayoral campaign <a href=\"http:\/\/www.time.com\/time\/nation\/article\/0,8599,2049794-3,00.html\" target=\"_blank\">this nugget<\/a> stands out:<\/p>\n<blockquote><p>Behind the scenes, meanwhile, Emanuel employs the most cutting-edge techniques. A focus on social networking and demographically targeted e-mails is part of &#8220;using the Internet in ways not previously used in a municipal campaign,&#8221; says Chicago-based Democratic consultant Eric Adelstein. Emanuel is harnessing Google Analytics to micro-target voters based on their Web surfing. &#8220;So you look for &#8216;Chicago Bears&#8217; and there may be an Emanuel message that might interest you, a sports fan between the ages of 40 and 60,&#8221; Adelstein says.<\/p><\/blockquote>\n<p>H\/T: Time<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a good overview of Rahm Emanuel\u2019s Chicago mayoral campaign this nugget stands out: Behind the scenes, meanwhile, Emanuel employs the most cutting-edge techniques. A focus on social networking and demographically targeted e-mails is part of &#8220;using the Internet in ways not previously used in a municipal campaign,&#8221; says Chicago-based Democratic consultant Eric Adelstein. Emanuel [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1193,229,2026,362,2346,181],"class_list":["post-8732","post","type-post","status-publish","format-standard","hentry","category-posts","tag-campaign","tag-chicago","tag-election","tag-google","tag-mayor","tag-rahm-emanuel"],"_links":{"self":[{"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/posts\/8732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/comments?post=8732"}],"version-history":[{"count":3,"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/posts\/8732\/revisions"}],"predecessor-version":[{"id":8735,"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/posts\/8732\/revisions\/8735"}],"wp:attachment":[{"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/media?parent=8732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/categories?post=8732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cfif.org\/v\/freedom_line_blog\/wp-json\/wp\/v2\/tags?post=8732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}