Home > posts > Should Congress Ban DVRs to Save Network Television?
November 30th, 2009 12:06 pm
Should Congress Ban DVRs to Save Network Television?

Apparently, consumers still like options and the technology that provides them.  Since late night host Jay Leno moved down the clock to the 10pm hour, NBC’s ratings have taken a substantial nosedive because people are recording his show on DVR while watching other shows when they air.  The problem for NBC doesn’t just stop at drops in air time viewers.  NBC’s advertisers are feeling the pinch because later viewings on DVR recordings make it possible to skip commercials.  The less people watch ads, the less companies will pay to air them, which means the less money networks like NBC will make to produce television shows.

Obviously, something must be done.  Simply put, it’s time for Congress to act because Jay Leno is too big (a chin) to fail.  Network television executives just need a little help from Big Brother in “equalizing” the market in their favor.  Think of it as “net neutrality” for broadcasters and advertisers.  Since the mantra around Washington right now is to do anything that increases consumption, it’s time to ban the DVR as an impediment to economic growth.

Comments are closed.