With much of the 2012 presidential election coverage centering on Republican candidates, it’s worth noting – as this blog from the National Interest does – that President Barack Obama posted lopsided support among African-American and Hispanic voters during the 2008 campaign (95% and 67%, respectively). Those numbers will likely grow as Hispanics continue to increase their share of the voting base.
So, what’s a WASP-ish GOP frontrunner like Mitt Romney, Mike Huckabee, or even Sarah Palin to do? Any contestant eyeing a general election takedown of Obama-Biden (or even, heaven forbid, Obama-Clinton) should make travel plans for Santa Fe, New Mexico. There newly inaugurated Governor Susana Martinez can teach them how to frame a winning position on illegal immigration: “It’s not about the Mexican population. It’s about the Mexican border.”
That message, combined with Martinez’s career as a state prosecutor and traditional values stances, earned her 30% of the Hispanic vote in a heavily Democratic state. It’s the kind of success story that just might earn her a place as the next Vice President of the United States.
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